Brother Wease (Alan Levin)

Class of 2023

The colorful and celebrated radio personality has experienced immense success during an on-air career that has spanned nearly four decades.

In 2021, Wease became the first-ever Rochester radio personality to be inducted in the National Radio Hall of Fame. He was earlier inducted in the New York State Broadcaster Association Hall of Fame in 2009.

With consistent no. 1 ratings, Wease has regularly used his radio presence and popularity to do good for others and his community. He is the founder of Riding for a Reason, the Wease Cares Children’s Fund, and Kick Cancer’s Ass. Through his own past battle with cancer, he is proud to have never missed a radio show throughout treatment.

Wease is presently the morning voice and ringleader of iHeartRadio’s Radio 95.1. He grew up in Rochester as Alan Levin and began the first of three tours of duty in Vietnam at 19-years-old. He began his on-air radio career hosting late night shifts in 1985 for WCMF radio, segueing to the immensely popular “Brother Wease Morning Circus.” At one time it seemed every car in Rochester was sporting a yellow-and-black bumper sticker that simply read, “WEASE.” He is revered as an iconic Rochester institution.

A lifelong music fan, Wease helped emcee Woodstock concerts in 1994 and 1999. Well-known concert promoter John Scher called Brother Wease, “One of the greatest DJs in the history of the modern music industry.”